How to sell Used, Old and Second-Hand industrial equipment online
You need to be realistic with what you are asking for. People looking online for used equipment are looking for a deal, and will often sort listings to see the cheapest products first. This means that if you set your price point too high, potential customers might not even see your listing before deciding to purchase something similar at a lower price. At the same time, you don’t want to price too low, implying that the equipment is not in good condition. Spend time browsing makemyindustry to see what similar equipment is selling for, and price yours accordingly.
Online customers are deciding to purchase a product sight unseen, with only the information provided on the selling site. As such, it is important to provide as much information as possible (pictures, description, condition, technical specifications). Providing detailed information will reduce the chances of your having to deal with unhappy customers after the fact, and also engenders trust as you appear to be transparent in your dealings.
You should also spend some time browsing the makemyindustry to see how desirable your product is. If the product you are selling is relatively rare and highly desirable, consider selling through auction. With multiple interested buyers, bidding will push your price up.